How predictable is your radio station? Have listeners “heard it all”? That’s not necessarily a good thing. There’s a region of our brain called Broca’s Area, and it is known to have multiple roles involving speech production. It turns out that another function involves surprise. When we’re surprised, it triggers this part of the brain. … Continue reading Hey, Radio! Science Says Surprise Your Listeners.
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MORRISVILLE, NC, April 23, 2019 – Market research firm Coleman Insights is releasing the results of a new project, “The Contemporary Music SuperStudy,” which examines the appetite for contemporary music among 12- to 54-year-olds across the United States and Canada. The study measures the appeal of the most consumed songs of 2018 based on radio … Continue reading “Uptown Funk” is the Number One Song with Supporters and Detractors of President Trump
Read more »This is the final blog in a four-part series from Coleman Insights, featuring findings from its Contemporary Music SuperStudy. The study tested the most consumed songs of 2018 as measured by Nielsen BDSradio with 1,000 people aged 12-54 across the United States and Canada. This includes radio airplay, streaming and sales data. A webinar featuring … Continue reading Bruno Mars is the Great Unifier
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Coleman Insights is releasing findings from its Contemporary Music SuperStudy in a four-part blog series, followed by a free webinar on April 30th in which the findings will be covered in greater depth. Details to register for that webinar are below. In the two previous installments of Tuesdays With Coleman, we shared two primary findings … Continue reading What Shapes Our Music Tastes
Read more »Coleman Insights is releasing findings from its Contemporary Music SuperStudy in a four-part blog series, followed by a free webinar on April 30th in which the findings will be covered in greater depth. Details to register for that webinar are below. In part one of our four-part blog series covering the findings of our Contemporary … Continue reading There’s a Reason They Call it Pop Music
Read more »Coleman Insights is releasing findings from its Contemporary Music SuperStudy in a four-part blog series, followed by a free webinar on April 30th in which the findings will be covered in greater depth. Details to register for that webinar are below. There’s no shortage of song data for today’s radio program directors. Radio airplay data, … Continue reading The Current State of Contemporary Music
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