COLEMAN INSIGHTS TO TAKE A DEEP DIVE INTO PODCAST ENGAGEMENT AT SUMMER CONFERENCE
What if you knew exactly what content engages your audience? What if you knew precisely what content pushes your audience away?
Coleman Insights will present the results of a new mediaEKG® Deep Dive study on The Ben and Ashley I Almost Famous Podcast, featuring former stars of ABC’s The Bachelor franchise and “Business Unusual with Barbara Corcoran”, hosted by the real estate mogul, bestselling author and “Shark Tank” star, as part of the Industry Track at Podcast Movement July 25 in Philadelphia, PA.
By the end of the session, you’ll gain an understanding of how audiences feel about the content and why they feel that way. This session is designed to help podcasters create better, more focused content that produces more engagement and increases listening.
Coleman Insights’ Executive Vice Presidents/Senior Consultants Sam Milkman and John Boyne will deliver “The Podcast Content Deep Dive: A Second-By-Second Look At Listening Behavior” Wednesday, July 25 at 10am at Podcast Movement at the Philadelphia Marriott Downtown. They will be joined by Chris Peterson, Senior Vice President, Podcasting for iHeartMedia. The session will be part of the conference’s Industry Track, featuring subjects such as metrics and advertising standards to future trends.