Introducing Validate Audio Attribution
Validate combines streaming listening data with audience estimates from trusted ratings providers, using a proprietary algorithm to estimate total audience reach across both streaming and broadcast. By reporting on ad performance almost instantly, Validate allows radio sales teams to give advertisers real-time feedback on the effectiveness of their campaigns. A unique conversion tag further enables advertisers to track website engagement from listeners exposed to campaigns, capturing data for up to 90 days after exposure.
Put the power of Validate to work for your radio station today.