Why Does My Radio Station Need Callout Research?

June 11, 2024

Today’s Tuesdays With Coleman blog first appeared in The Sands Report, the Alternative music newsletter written and published by Richard Sands. At Coleman Insights, we think of callout research and streaming consumption data as valuable, and complementary, tools for those making decisions about which songs to add, drop, or change in rotation. Our goal is … Continue reading Why Does My Radio Station Need Callout Research? »

Read more »

Three Takeaways from Podcast Movement Evolutions

April 2, 2024
Podcast Movement Evolutions

Podcast Movement Evolutions is an offshoot of the original Podcast Movement conference, the largest annual gathering of podcasters in the world. When first launched, Evolutions was more geared towards podcast creators, rather than the more industry professional-focused older sibling version. But, much like the medium itself, Spring’s Podcast Movement Evolutions, which took place last week … Continue reading Three Takeaways from Podcast Movement Evolutions »

Read more »

Why One Radio Station’s Listeners Happily Pay for Its Merchandise

March 5, 2024

  Radio station merchandise. Since what feels like forever, radio stations have tried with varying degrees of success to get their listeners to display the logo. From t-shirt giveaways in Family 4-Packs to bumper stickers on the table at a remote, doling out station swag is a rite of passage. You can just picture Marconi … Continue reading Why One Radio Station’s Listeners Happily Pay for Its Merchandise »

Read more »