Outside Thinking Podcast Preview

December 25, 2020

Coleman Insights presents Outside Thinking, a new podcast from the media research firm. Host Jay Nachlis will interview innovators from various industries who view their brands from the consumers’ perspective. Coming spring 2021.

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Episode 1: Troy McCallum, boom 97.3/Toronto

December 19, 2020

In the first episode of Coleman Insights’ Outside Thinking podcast, host Jay Nachlis interviews Troy McCallum, program director of boom 97.3, Stingray’s Classic Hits radio station in Toronto. McCallum takes listeners behind the scenes of the creation and implementation of the station’s Fall 2020 on-air marketing campaign, “We’re All In This Together”. Discover how McCallum … Continue reading Episode 1: Troy McCallum, boom 97.3/Toronto »

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