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Coleman Insights And Media Monitors Find That “Turn On-Turn Offs” Dominate Radio Listening Occasions
January 6, 2016
RESEARCH TRIANGLE PARK, NC & WHITE PLAINS, NY, January 6, 2016—A major new study of Nielsen Audio Portable People Meter (PPMTM) data reveals that nearly two-thirds of radio station listening occasions ...
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How Can Listener Expectations Help Guide My Music Strategy?
November 18, 2015
Coleman Insights recently introduced the FACT360 Strategic Music Test. FACT360 is online music testing done right through the latest sampling techniques and data collection capabilities, and includes ...
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