October 5, 2011

Coleman Insights Names Amy Crosby as Field Manager

Media Research Firm Also Bolsters Its Field Operations with the Addition of Martin Schwartz as Field Coordinator

 RESEARCH TRIANGLE PARK, NC, October 5, 2011 – Coleman Insights announced today that Amy Crosby and Martin (Marty) Schwartz have joined the media research firm as field manager and field coordinator, respectively.  The announcement was made by David Baird, director of research operations at Coleman Insights.

 “Amy and Marty both have skills and experience that make them ideally suited to oversee our field operations,” said Baird.  “In their new roles, they will continue to ensure that the research projects we deliver are fielded according to the high standards Coleman Insights clients expect of us.”

As field manager, Crosby will oversee Coleman Insights’ relationships with the partner firms that recruit and interview consumers for a wide array of research studies, including those conducted via telephone, online and in-person.  She brings more than a decade of project management and research experience to Coleman Insights, having most recently served as project coordinator for FDH Engineering.  Crosby holds a bachelor of arts degree in sociology from the Massachusetts College of Liberal Arts and a master of public health degree from the University of Massachusetts.

Schwartz, as field coordinator, will serve as a liaison between the Coleman Insights staff and the company’s fielding partners.  He has more than 30 years of business experience in a wide variety of settings, including state government, finance, mining and—most prominently—information technology.  The graduate of the University of South Carolina most recently ran his own information technology consulting business.

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