RESEARCH TRIANGLE PARK, NC, May 31, 2011 – Coleman Insights announced today the promotions of Jennifer Donnelly and Mandy Couch to the positions of senior research analyst and Karen Wayne to the position of field coordinator. The announcement was made by David Baird, director of research operations for the media research firm.
“These promotions are in recognition of the outstanding contributions Jennifer, Mandy and Karen have made to the success of our clients and our company,” said Baird. “In their new positions, I am confident that they will continue to enhance the insights we bring to our clients.”
As senior research analysts, Donnelly—who graduated from Western Carolina University and has been with Coleman Insights for more than 16 years—and Couch—an 11-year veteran of the company, who is a graduate of North Carolina State University—will work with the company’s senior executives analyzing the results of strategic and music research studies. Both have extensive knowledge and passion for music and focus their expertise on the results of the FACT™ Strategic Music Tests utilized by dozens of Coleman Insights’ radio station clients. Prior to their promotions, Donnelly and Couch held the titles of research analyst.
Wayne, who joined Coleman Insights as a field assistant in 2010, will serve as a liaison between the company’s staff and partner firms who recruit and interview consumers for a wide array of research studies, including those conducted via telephone, online and in-person. She is a graduate of the University of Illinois.