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Press Releases

Coleman Insights Names Jay Nachlis as Associate Consultant

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RESEARCH TRIANGLE PARK, NC, July 18, 2017 – Coleman Insights announced today that Jay Nachlis has joined the media research firm as an associate consultant. The announcement was made by Warren Kurtzman, president at Coleman Insights.

“Jay is a very strong addition to the Coleman Insights team and we are thrilled to welcome him,” said Kurtzman. “The recent expansion of our executive team to include Jessica Lichtenfeld, Meghan Campbell, and now Jay as associate consultants reflects how bullish we are on radio. Having Jessica, Meghan, Jay and the whole Coleman team behind us demonstrates the commitment that Jon Coleman, John Boyne, Sam Milkman, John Moenninghoff and I have to providing deep insights and world-class service to our clients.”

“Working on strategies and solutions for radio stations that establish and bolster their positions in the marketplace has been a career long passion,” said Nachlis. “I’m excited to be with a company dedicated to providing lasting results for its clients, backed by actionable data.  It’s an honor to join and support the incredible team that’s been assembled at Coleman Insights.”

As an associate consultant, Nachlis will design and analyze strategic and music research projects that help radio stations build strong brands and develop great content. He arrives at Coleman with more than two decades of radio experience, including on-air, music director and program director positions in San Francisco, Buffalo, Detroit and Raleigh-Durham. Jay started his radio career at WJPZ-FM at Syracuse University, where he earned a Bachelor of Science degree in television, radio and film management.

About Coleman Insights

Coleman Insights, headquartered in Research Triangle Park, NC, with offices in Philadelphia and Hamburg, Germany, is a firm that has helped media properties build strong brands and develop great content since 1978. Its clients include hundreds of media properties in North America, South America, Europe and Asia, including those owned by CBS Corporation, Emmis Communications, The Walt Disney Company, iHeartMedia, Univision, Bonneville International Corporation, Hubbard Radio, Newcap Radio, Lagardère International, SummitMedia, Grupo Prisa, Salem Communications, The Mondadori Group, Connoisseur Media, Corporación Radial del Perú, SBS Broadcasting, Neuhoff Media, Townsquare Media and Alpha Media. Additional information about Coleman Insights is available at www.ColemanInsights.com.

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Press Releases

Increasing Awareness Key to Public Radio’s Greater Success

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No negative perceptions stand in category’s way

RESEARCH TRIANGLE PARK, NC, June 21, 2017 – A new study of Public Radio from Coleman Insights finds that radio listeners do not have a high level of awareness of the category. Low awareness, combined with listeners’ inability to distinguish Public Radio from Commercial radio, impedes Public Radio’s ability to develop strong brands.

To complete this study, Coleman Insights conducted an online survey of 1000 randomly-selected radio listeners between the ages of 25 and 64 in 20 markets with a variety of Public Radio formats. Each participant was required to listen to at least one hour of radio in the previous week, and the sample was balanced to reflect the listening population by age, gender, and ethnicity.

Major findings reveal that awareness of Public Radio is substantially lower than that of Commercial Radio, and such low awareness holds Public Radio back from building the images it needs to support a strong brand. Second, Commercial Radio also holds images that are assumed belong to the Public Radio category such as “the news station” and “the information station”. And third, there are images that indicate more confusion in the audience, such as choosing Commercial Radio as “the listener-supported station”. Radio listeners appear to truly be unsure of what “Public Radio” really means.

The report includes recommendations and methods Public Radio can use to increase awareness and strengthen their brands and is available at: bit.ly/2sju2UE

About Coleman Insights

Coleman Insights, headquartered in Research Triangle Park, NC, with offices in Philadelphia and Hamburg, Germany, is a firm that has helped media properties build strong brands and develop great content since 1978.  Its clients include hundreds of media properties in North America, South America, Europe and Asia, including those owned by CBS Corporation, Emmis Communications, The Walt Disney Company, iHeartMedia, Univision, Bonneville International Corporation, Hubbard Radio, Newcap Radio, Lagardère International, SummitMedia, Grupo Prisa, Salem Communications, The Mondadori Group, Connoisseur Media, Corporación Radial del Perú, SBS Broadcasting, Neuhoff Media, Townsquare Media and Alpha Media. Additional information about Coleman Insights is available at www.ColemanInsights.com.

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Coleman Insights Names Meghan Campbell as Associate Consultant

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Coleman Insights announced today that Meghan Campbell has joined the media research firm as an associate consultant. The announcement was made by Warren Kurtzman, president at Coleman Insights.

“We’re very excited to welcome Meghan to Coleman Insights,” said Kurtzman. “Her years of market research and media industry experience will be a truly valuable asset for our team and for our clients.”

“I’m honored to be joining the extraordinary team at Coleman Insights,” said Campbell. “I’m excited to get back to my roots in radio research and look forward to helping deliver quality research to our clients.”

As an associate consultant, Campbell will design and analyze strategic and music research projects that help radio stations build strong brands and develop great content. Meghan has over 15 years of experience in media and music research. Prior to joining Coleman Insights, she worked as a Senior Research Analyst for MusicWatch, Inc. a company providing industry analysis for the music and entertainment industry. She also spent more than a decade with Harker Research, working in research operations and client services. Meghan has a B.S. in Applied Economics from East Carolina University.

Download the press release here.

Press Releases

Coleman Insights Signs Key Executives to New Contracts: John Boyne and Sam Milkman Upped to Executive Vice President

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Coleman Insights announced today that John Boyne and Sam Milkman have signed new long-term contracts with the media research company. Concurrent with their new agreements, Boyne and Milkman have been promoted to the positions of Executive Vice President, Senior Consultant. The appointments, which are effective immediately, were made by Warren Kurtzman, President at Coleman Insights.

“The value that John and Sam bring to our company is immeasurable,” said Kurtzman. “I am thrilled to recognize their dedication and loyalty, and I am confident their efforts will only continue to further Coleman Insights’ growth and success and—more importantly—the growth and success of our clients.”

John Boyne Coleman Insights

Boyne has been with Coleman Insights since 2000. Prior to being named Vice President in February 2007, John served in a wide array of capacities with the firm, including overseeing its fielding operations and working directly with clients as a Senior Research Analyst. He has a bachelor’s degree in Business Administration from the University of North Carolina at Chapel Hill.

Sam Milkman Coleman Insights

Milkman joined the Coleman Insights team in September 2009 after Coleman Insights acquired his firm, mediaEKG®. He initially served as President of the company’s Music Forecasting division and then was named as a Vice President working with Coleman Insights’ radio clients in 2015. Prior to starting mediaEKG, Sam held broadcast programming and operational positions, including Operations Director of WXRK-FM/New York, Research Director of WHTZ-FM/New York and Program Director of WMMR-FM/Philadelphia. He began his career as a litigation, intellectual property and entertainment attorney at the Philadelphia law firm of Ballard, Spahr, Andrews & Ingersoll. Sam holds a Bachelor of Arts degree in Political Science from the University of Pennsylvania and a Juris Doctorate from Cornell Law School.

Download the press release here.

Press Releases

Coleman Insights Names David Baird and Eileen Genna to New Vice President Positions

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Coleman Insights announced today that David Baird has been named Vice President of Research Operations and that Eileen Genna has been named Vice President of Business Operations. The appointments, which are effective immediately, were made by Warren Kurtzman, president at Coleman Insights.

“We have been fortunate to have these two talented people at Coleman Insights for a very long time,” said Kurtzman. “Their loyalty has not gone unrecognized and I believe David and Eileen are vital to the future growth efforts of our company.”

david

Baird, who took over as Director of Research Operations in 2008, will continue to oversee the research and field department operations at Coleman Insights. He joined the company as a Research Analyst in 2004 from KMSO in Missoula, Montana, where he was the Program Director for three years. David also has radio air talent experience and worked in the publicity department at Asylum Records in Nashville, Tennessee after earning degrees from both Indiana University and Middle Tennessee State University.

eileen

Genna, who took on the role of Director of Business Operations in 2008, will oversee the company’s finances, human resources, facilities and information technology infrastructure. Eileen has been with Coleman Insights for 20 years, starting as the firm’s Business Manager in 1997. She has over 35 years of accounting experience and previously worked at Casablanca Records, Polygram Records & Filmworks and Megaforce Records. She attended the State University of New York at Farmingdale and California State University, Los Angeles.

Download the press release here.

Press Releases

Coleman Insights Names Jessica Lichtenfeld as Associate Consultant

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Coleman Insights announced today that Jessica Lichtenfeld has joined the media research firm as an associate consultant. The announcement was made by Warren Kurtzman, president at Coleman Insights.

“We’re very excited to welcome Jessica to Coleman Insights,” said Kurtzman. “Her years of market research experience combined with the perspective of someone who has worked in other media will be a truly valuable asset not only for our team but for our clients.”

“I’m thrilled to be working with a company whose expertise and relationships in the radio industry are so extensive and respected,” said Lichtenfeld. “I look forward to immersing myself in the audio side of the media world, and I hope to make a significant contribution working alongside the executive team to provide the deep analytics and insights expected by their clients.”

As an associate consultant, Lichtenfeld will design and analyze strategic and music research projects that help radio stations build strong brands and develop great content. She comes to Coleman Insights with an impressive background in media and research, moving to Raleigh two years ago to join THREE Group as a senior strategist. Prior to her work at THREE, she spent more than a decade in media and research, holding positions with E-Poll, Viacom and Feld Entertainment among others. She holds a Master of Arts degree from the Newhouse School at Syracuse University and a Bachelor of Arts degree from Brandeis University.

About Coleman Insights

Coleman Insights, headquartered in Research Triangle Park, NC, with offices in Philadelphia and Hamburg, Germany, is a firm that has helped media properties build strong brands and develop great content since 1978.  Its clients include hundreds of media properties in North America, South America, Europe and Asia, including those owned by CBS Corporation, Emmis Communications, The Walt Disney Company, iHeartMedia, Univision, Bonneville International Corporation, Hubbard Radio, Newcap Radio, Lagardère International, SummitMedia, Grupo Prisa, Salem Communications, The Mondadori Group, Connoisseur Media, Corporación Radial del Perú, SBS Broadcasting, Neuhoff Media, Townsquare Media and Alpha Media. Additional information about Coleman Insights is available at www.ColemanInsights.com.

 

Press Releases

Coleman Insights And Media Monitors Find That “Turn On-Turn Offs” Dominate Radio Listening Occasions

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RESEARCH TRIANGLE PARK, NC & WHITE PLAINS, NY, January 6, 2016—A major new study of Nielsen Audio Portable People Meter (PPMTM) data reveals that nearly two-thirds of radio station listening occasions consist of listeners “turning on” a station and end with them “turning off” a station, as opposed to “switching in” from and “switching out” to other stations. This is the major finding of “The Components of Tuning Occasions – Switching vs. Turning” study the two companies previewed at last month’s Nielsen Audio Client Conference and released today. It is based on an analysis of nearly 37 million listening occasions captured in all 48 United States radio markets measured by Nielsen Audio’s PPM measurement system in October 2014, January 2015, April 2015 and July 2015.

To complete the study, Coleman Insights and Media Monitors classified listening occasions as “Turn On-Turn Offs,” “Turn On-Switch Outs,” “Switch In-Switch Outs” and “Switch In-Turn Offs” based on how they began and ended. They found that 62.7% of all occasions are Turn On-Turn Offs, while 11.3% are Turn On-Switch Outs, 14.5% are Switch In-Switch Outs and 11.5% are Switch In-Turn Offs. It is the opinion of both companies that the proportion of occasions that involve Turning On and Turning Off is significantly higher than the expectations of most radio programmers and managers.

The study produced two other major findings about listening occasions:

1.  Occasions that begin with Turn Ons are five minutes longer on average than those that begin with Switch Ins, suggesting that stations can theoretically generate more Time Spent Listening under PPM measurement by increasing the proportion of listening occasions they generate through Turning On.

2.  The proportion of a station’s occasions that are Turn On-Turn Offs among its P1 listeners—those who listen to a station more than any other—is even higher. While 62.7% of all occasions are Turn On-Turn Offs, the figure soars to 78.6% among P1 listeners.

“These findings are about the strongest reinforcement of the value of brand-building for radio stations that I can imagine,” commented Coleman Insights president/chief operating officer Warren Kurtzman, who co-authored the study. “The ability of a radio station to generate listening occasions through Turning On is dependent on having a strong brand, which is based on having high awareness, a clearly-defined position, association with multiple product attributes and eliciting passion from the audience.”

“The Components of Tuning Occasions – Switching vs. Turning” also reveals where Switching—when listeners switch between radio stations—plays its most significant role. Switching is more prevalent among younger listeners than older listeners and, as a result, is observed at higher levels for stations that offer formats that tend to attract younger audiences.

“Our study points to how those who program younger-targeted formats such as CHR, Rhythmic CHR, Alternative, Hot AC, Rhythmic AC, Urban and Active Rock need to be more concerned with preventing listeners from Switching Out than those who program other formats do,” noted study co-author and Media Monitors president/chief executive officer Philippe Generali. “Having a strong brand is clearly important, but for many stations, preventing Switching clearly can have a significant impact on their PPM performance.”

Nielsen subscribers can download a free report detailing the study’s findings at the Nielsen client portal, https://bit.ly/ppmcomponents. The report includes an important note about its use of plain language terms such as “Switch In” and “Turn On.”  This note emphasizes that PPM provides insights about exposure to radio and users should not assume that PPM data reflects a perfect proxy for consumer choice and behavior.

About Coleman Insights

Coleman Insights, headquartered in Research Triangle Park, NC, with offices in Philadelphia and Hamburg, Germany, is a firm that has helped media properties build strong brands and develop great content since 1978. Its clients include hundreds of media properties in North America, South America, Europe and Asia, including those owned by CBS Corporation, Sony Corporation, Emmis Communications, The Walt Disney Company, iHeartMedia, EMI, Warner Music Group, SummitMedia, American Public Media, Bonneville International Corporation, Vivendi SA, Hubbard Radio, Newcap Radio, Lagardère International, Grupo Prisa, Mid-West Family Broadcast Group, Salem Communications, The Mondadori Group, Connoisseur Media, Corporación Radial del Perú, SBS Broadcasting, Townsquare Media and Alpha Media. Additional information about Coleman Insights is available at www.ColemanInsights.com.

About Media Monitors

Media Monitors is the nation’s leading broadcast monitoring and verification service for broadcasters, print media, media investment companies and advertising agencies. Media Monitors is a subsidiary of RCS, the world’s largest provider of broadcast and webcast software. Media Monitors and its logo are registered trademarks of Media Monitors. The Media Monitors broadcast content recognition process of audio fingerprinting used by Media Monitors is protected by U.S. Patent 7,386,047. For more information, visit www.mediamonitors.com.

Press Contacts:

Katie Dombrowski

Coleman Insights

919-226-0458

KatieDombrowski@ColemanInsights.com

 

Dwight Douglas

Media Monitors

914-259-4733

ddouglas@rcsworks.com

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Press Releases

Radio Listeners Say “Hello” To Adele

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New Single Soars to the Top of New Music Research

 RESEARCH TRIANGLE PARK, NC, November 2, 2015—Adele’s new single isn’t merely racking up video views at a record pace; it’s also generating passionate responses from radio listeners faster than any new song in recent memory.   More than a half dozen radio station clients of Coleman Insights’ Integr8SM new music research service tested “Hello” during the song’s first week; it debuted as the #1 highest-rated song for every station.

“Since launching Integr8 new music research three years ago, we’ve never seen a song become #1 so fast and so consistently from market to market as we have with Adele’s new single,” said Coleman Insights new music research manager Matt Bailey. “While a song that generates buzz can get a lot of video views overnight, it’s highly unusual that a song can also generate the kind of passion in research as ‘Hello’ has stirred among our CHR and Hot AC clients’ audiences. It will be interesting to see how well the song sustains this level of listener engagement in the weeks and months ahead.”

Integr8SM new music research provides many of North America’s leading contemporary music stations with custom weekly research on how their target audiences respond to new music. More information is available at www.ColemanInsights.com/Integr8.

About Coleman Insights

Coleman Insights, headquartered in Research Triangle Park, NC, with offices in Philadelphia and Hamburg, Germany, is a firm that has helped media properties build strong brands and develop great content since 1978.  Its clients include hundreds of media properties in North America, South America, Europe and Asia, including those owned by CBS Corporation, Sony Corporation, Emmis Communications, The Walt Disney Company, iHeartMedia, EMI, Radio One, Warner Music Group, Cox Media Group, American Public Media, Bonneville International Corporation, Vivendi SA, Hubbard Radio, Grupo Radio Centro, Newcap Radio, Lagardère International, Grupo Prisa, Mid-West Family Broadcast Group, Salem Communications, The Mondadori Group, Connoisseur Media, Corporación Radial del Perú, SBS Broadcasting, Townsquare Media and Alpha Media.  Additional information about Coleman Insights is available at www.ColemanInsights.com.

 

Press Releases

Coleman Insights Launches FACT360

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RESEARCH TRIANGLE PARK, NC, October, 13, 2015—Coleman Insights launched a new service for the radio industry today—the FACT360SM Strategic Music Test. FACT360 is online music testing done right in that it takes advantage of the latest sampling techniques and data collection capabilities while also utilizing the highest levels of quality control. In addition, because it delivers the same benefits of the FACT Strategic Music Tests that Coleman Insights has provided to its clients for more than 20 years, FACT360 helps radio stations build the most appealing and strategically on-target libraries possible.

President/chief operating office Warren Kurtzman made the formal announcement of FACT360’s launch during a webinar presentation, where he reviewed the methodology Coleman Insights uses for FACT360 Strategic Music Tests and the benefits the service provides to its clients.

“After more than two years of testing, we are very excited to introduce a new version of our leading library testing service,” said Kurtzman. “The needs of the radio industry are changing and we’ve worked hard to stay on top of the trends when it comes to music research and sample recruitment. More than 90 percent of our library testing clients have already transitioned from FACT to FACT360, giving us confidence that it is now time to share with the rest of the radio industry how we provide programmers with data-driven strategies that help them make the right decisions about the songs they play.”

FACT360 Strategic Music Tests use multi-methodological recruitment via landlines, mobile phones and online and then sends qualified respondents to online surveys to provide their feedback about music. The approach allows Coleman Insights to utilize better samples than other music testing offerings and deliver its services at a more competitive price point than in the past.

Additional details about FACT360 Strategic Music Tests, including a video reviewing its development and benefits, are available at www.ColemanInsights.com/FACT360.

About Coleman Insights
Coleman Insights, headquartered in Research Triangle Park, NC, with offices in Philadelphia and Hamburg, Germany, is a firm that has helped media properties build strong brands and develop great content since 1978. Its clients include hundreds of media properties in North America, South America, Europe and Asia, including those owned by CBS Corporation, Sony Corporation, Emmis Communications, The Walt Disney Company, iHeartMedia, EMI, Radio One, Warner Music Group, Cox Media Group, American Public Media, Bonneville International Corporation, Vivendi SA, Hubbard Radio, Grupo Radio Centro, Newcap Radio, Lagardère International, Grupo Prisa, Mid-West Family Broadcast Group, Salem Communications, The Mondadori Group, Connoisseur Media, Corporación Radial del Perú, SBS Broadcasting, Townsquare Media and Alpha Media. Additional information about Coleman Insights is available at www.ColemanInsights.com.

Press Releases

Coleman Insights Vice President Chris Ackerman Retires

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RESEARCH TRIANGLE PARK, NC, March 31, 2015—Coleman Insights announces that after 40 years in broadcasting and 22 years with the company, vice president Chris Ackerman is retiring, effective today.

Ackerman says, “Kathy and I are deeply grateful for the opportunity Jon Coleman and Warren Kurtzman have provided us, and for the support and friendship of all our Coleman colleagues.  I am also grateful for the many clients I’ve had the honor and privilege to serve through the years.  Your confidence in me, and your support and business are deeply appreciated.  It has been a wonderful ride and we’ve made some great radio together.  Thank you all for everything.  Kathy and I look forward to discovering what lies ahead in the next chapter of our lives.”

President and COO Warren Kurtzman added, “Chris is going to be missed on so many levels.  Our clients will miss his advice and counsel.  We will miss his presence as a fabulous mentor to employees at every level of our organization.  Most of all, however, I am going to miss having my good friend for the last 20 years down the hall.  Jon Coleman, John Boyne, Sam Milkman and I—along with everyone at Coleman Insights—wish nothing but the best for Chris and thank him for his incalculable contributions to the success of our company.”

Ackerman can be reached via ChrisAckerman@ColemanInsights.com for the next few weeks and through Facebook.

About Coleman Insights

Coleman Insights, headquartered in Research Triangle Park, NC, with offices in Philadelphia and Hamburg, Germany, is a firm that has helped media properties build strong brands and develop great content since 1978.  Its clients include hundreds of media properties in North America, South America, Europe and Asia, including those owned by CBS Corporation, Sony Corporation, Emmis Communications, The Walt Disney Company, Lincoln Financial Media, iHeartMedia, EMI, Radio One, Warner Music Group, Cox Media Group, American Public Media, Bonneville International Corporation, Vivendi SA, Hubbard Radio, Grupo Radio Centro, Newcap Radio, Lagardère International, Grupo Prisa, Mid-West Family Broadcast Group, Salem Communications, The Mondadori Group, Connoisseur Media, Corporación Radial del Perú, SBS Broadcasting, Townsquare Media and Alpha Media.  Additional information about Coleman Insights is available at www.ColemanInsights.com.

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