March 4, 2015

Coleman Insights To Host New Music Webinar: When Is A Hit A Hit?

RESEARCH TRIANGLE PARK, NC, March 4, 2015—Registration opened today for the Coleman Insights webinar, “When Is A Hit A Hit?” The webinar presentation will be led by new music research manager Matt Bailey, and will expand upon the topics covered in his recent blog series on how consumers engage with music across different platforms.

“The response we got to Matt’s series of blog posts—website traffic, activity on our social platforms and mentions in meetings with our clients—was outstanding,” said Coleman Insights president/chief operating officer Warren Kurtzman.  “This webinar will build on that and provide attendees with additional insights on when, where and how all of the new music engagement data available can assist in new music decisions.”

The webinar is free and will be held on Thursday, March 19th, 2015 from 2:00-3:00 PM EDT. Anyone wishing to participate can register here.

About Coleman Insights

Coleman Insights, headquartered in Research Triangle Park, NC, with offices in Philadelphia and Hamburg, Germany, is a firm that has helped media properties build strong brands and develop great content since 1978.  Its clients include hundreds of media properties in North America, South America, Europe and Asia, including those owned by CBS Corporation, Sony Corporation, Emmis Communications, The Walt Disney Company, Lincoln Financial Media, iHeartMedia, EMI, Radio One, Warner Music Group, Cox Media Group, American Public Media, Bonneville International Corporation, Vivendi SA, Hubbard Radio, Grupo Radio Centro, Newcap Radio, Lagardère International, Grupo Prisa, Mid-West Family Broadcast Group, Salem Communications, The Mondadori Group, Connoisseur Media, Corporación Radial del Perú, SBS Broadcasting, Townsquare Media and Alpha Media.  Additional information about Coleman Insights is available at www.ColemanInsights.com.

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