Coleman Insights and knowDigital Find Opportunity for NextRadio

July 16, 2014

RESEARCH TRIANGLE PARK, NC & PHILADELPHIA, PA, July 16, 2014 – The first phase of a two-part study completed by media research firm Coleman Insights® and its knowDigital® division reveals that NextRadio®, the new app that allows consumers to listen to local radio stations using the FM chips already installed in their smartphones, has the … Continue reading Coleman Insights and knowDigital Find Opportunity for NextRadio »

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Coleman Insights Names Katie Dombrowski as Communications Manager

January 30, 2013

RESEARCH TRIANGLE PARK, NC, January 30, 2013 – Media research firm Coleman Insights announced today that it hired Katie Dombrowski as the company’s Communications Manager.  Dombrowski returns to Coleman Insights after leaving 18 months ago to serve as a key staff member for a North Carolina Lieutenant Governor candidate during campaign season.  Her appointment is … Continue reading Coleman Insights Names Katie Dombrowski as Communications Manager »

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Coleman Insights Finds that Large Daily Cumes, Multiple Listening Sessions and Out-of-Home Listenership Differentiate Canada’s High Performance Radio Stations

March 22, 2012

RESEARCH TRIANGLE PARK, NC, March 22, 2012 – The radio stations that perform best under BBM Canada’s Portable People Meter (PPM) audience measurement in Canada’s five largest markets are differentiated by their abilities to attract large daily Cume audiences, get listeners to tune into them multiple times each day and generate significant out-of-home listening.  These … Continue reading Coleman Insights Finds that Large Daily Cumes, Multiple Listening Sessions and Out-of-Home Listenership Differentiate Canada’s High Performance Radio Stations »

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Radio Delivers 93 Percent of its Lead-In Audience During the Average Commercial Break

December 7, 2011

Comprehensive study of 18 million commercial breaks across 48 markets indicates radio maintains its audience delivery when the spots come on; Arbitron, Media Monitors and Coleman Insights expand on landmark 2006 study NEW YORK; December 7, 2011 –Radio delivers more than 93 percent of its lead-in audience during the average commercial break, according to a new … Continue reading Radio Delivers 93 Percent of its Lead-In Audience During the Average Commercial Break »

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Coleman Insights Names Amy Crosby as Field Manager

October 5, 2011

Media Research Firm Also Bolsters Its Field Operations with the Addition of Martin Schwartz as Field Coordinator  RESEARCH TRIANGLE PARK, NC, October 5, 2011 – Coleman Insights announced today that Amy Crosby and Martin (Marty) Schwartz have joined the media research firm as field manager and field coordinator, respectively.  The announcement was made by David … Continue reading Coleman Insights Names Amy Crosby as Field Manager »

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Coleman Insights Announces Three Promotions in its Research Department

May 31, 2011

RESEARCH TRIANGLE PARK, NC, May 31, 2011 – Coleman Insights announced today the promotions of Jennifer Donnelly and Mandy Couch to the positions of senior research analyst and Karen Wayne to the position of field coordinator.  The announcement was made by David Baird, director of research operations for the media research firm. “These promotions are … Continue reading Coleman Insights Announces Three Promotions in its Research Department »

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Coleman Insights Releases Advice to New Radio Programmers in PPM-Measured Markets

March 17, 2011

RESEARCH TRIANGLE PARK, NC, March 17, 2011 – “Top Ten Things to Do as a New PD in a PPM Market,” a list of strategic guidelines for new radio programmers in North American markets measured by the Portable People Meter™ (PPM™) services from Arbitron, Inc. and BBM Canada, is now available for free downloads at … Continue reading Coleman Insights Releases Advice to New Radio Programmers in PPM-Measured Markets »

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Results of CRS 2011 Country Radio P1 Research Study Now Available Online

March 9, 2011

NASHVILLE, TN & RESEARCH TRIANGLE PARK, NC, March 9, 2011 – The complete results of the Country radio P1 research study presented at CRS 2011 are now available online at CRB.org and ColemanInsights.com. Sponsored by Country Radio Broadcasters, Inc. and the Country Music Association, the in-depth study polled 5,000 12-to 64-year-old P1 Country radio listeners … Continue reading Results of CRS 2011 Country Radio P1 Research Study Now Available Online »

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Coleman Insights Releases Online Presentation of “Successful Streaming Audio Strategies”

December 9, 2010

RESEARCH TRIANGLE PARK, NC, December 9, 2010 –  Coleman Insights announced today that an online presentation of “Successful Audio Streaming Strategies,” the study the company debuted at the RAIN Summer East in September, is now available on its website. Visitors to www.ColemanInsights.com/streaming can access a multimedia presentation of the study’s findings, as well as the … Continue reading Coleman Insights Releases Online Presentation of “Successful Streaming Audio Strategies” »

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Coleman Insights Finds that Nearly Half of Audio Streaming Listeners Do not Use “Over the Air” Broadcasts

RESEARCH TRIANGLE PARK, NC, December 9, 2010 – Nearly half—48%—of Americans who listen to streaming audio do not use the “over the air” broadcasts of AM and FM radio stations.  This is the latest finding from the “Successful Audio Streaming Strategies” study from Coleman Insights, which was conducted during the second and third quarters of … Continue reading Coleman Insights Finds that Nearly Half of Audio Streaming Listeners Do not Use “Over the Air” Broadcasts »

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