How predictable is your radio station? Have listeners “heard it all”? That’s not necessarily a good thing. There’s a region of our brain called Broca’s Area, and it is known to have multiple roles involving speech production. It turns out that another function involves surprise. When we’re surprised, it triggers this part of the brain. … Continue reading Hey, Radio! Science Says Surprise Your Listeners.
Read more »This is the final blog in a four-part series from Coleman Insights, featuring findings from its Contemporary Music SuperStudy. The study tested the most consumed songs of 2018 as measured by Nielsen BDSradio with 1,000 people aged 12-54 across the United States and Canada. This includes radio airplay, streaming and sales data. A webinar featuring … Continue reading Bruno Mars is the Great Unifier
Read more »Coleman Insights is releasing findings from its Contemporary Music SuperStudy in a four-part blog series, followed by a free webinar on April 30th in which the findings will be covered in greater depth. Details to register for that webinar are below. In the two previous installments of Tuesdays With Coleman, we shared two primary findings … Continue reading What Shapes Our Music Tastes
Read more »Coleman Insights is releasing findings from its Contemporary Music SuperStudy in a four-part blog series, followed by a free webinar on April 30th in which the findings will be covered in greater depth. Details to register for that webinar are below. In part one of our four-part blog series covering the findings of our Contemporary … Continue reading There’s a Reason They Call it Pop Music
Read more »Coleman Insights is releasing findings from its Contemporary Music SuperStudy in a four-part blog series, followed by a free webinar on April 30th in which the findings will be covered in greater depth. Details to register for that webinar are below. There’s no shortage of song data for today’s radio program directors. Radio airplay data, … Continue reading The Current State of Contemporary Music
Read more »This September, NBC will debut “A Little Late With Lilly Singh,” a new late-late-night talk show in what will be the former timeslot of “Last Call With Carson Daly.” NBC’s choice of host for this timeslot is a bold one for the network in a lot of ways. Lilly Singh will be the only woman … Continue reading When it’s Time to Hunt (for Talent), Go Outside
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Two years ago, I attended a Carolina Hurricanes game. While sitting in the lower level, I took a look around and snapped this picture on my phone. This was a National Hockey League game between the Hurricanes and Buffalo Sabres on a Friday night in Raleigh, North Carolina, and the number of empty seats was … Continue reading Is Your Radio Station a Bunch of Jerks?
Read more »If you’re a regular Tuesdays With Coleman reader, you likely consume large amounts of information like me. One of my favorite aspects of reading is encountering material that really hits home by reminding me of something I’m dealing with in my personal or professional life. That was certainly the case two weeks ago when Politico … Continue reading Adapting to Audience Research Disruption
Read more »Benchmarks can be awesome, and late night television has known it for years. There was Johnny Carson’s future-telling Carnac the Magnificent. Remember David Letterman’s Top 10 List? How about James Corden’s Carpool Karaoke? It’s been made into a prime-time special and has spun off its own Carpool Karaoke: The Series. Jimmy Fallon reads viewer comments … Continue reading What’s Radio’s Crossword Puzzle?
Read more »Back in June, I wrote in this blog about IHOP’s universally maligned and quite misguided “attempt” at rebranding itself to IHOB (“International House of Burgers”). Apparently that turned out to be IHOP trolling us all, but I do wonder if the “Gotcha!” was always in the plans or if it was a result of public … Continue reading Does the Stunt fit the Brand?
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