Monthly Archives: August 2018

Coleman Insights to Present Webinar on Podcast Listening Behavior

August 28, 2018

RESEARCH TRIANGLE PARK, NC, August 28, 2018 – Coleman Insights will offer a webinar for the broadcast and podcast industry detailing the results of an actual mediaEKG® Deep Dive study on two popular iHeartRadio podcasts. The insights will cover “The Ben and Ashley I Almost Famous Podcast,” featuring former stars of ABC’s “The Bachelor” franchise, … Continue reading Coleman Insights to Present Webinar on Podcast Listening Behavior »

Recently a great, long-time client of ours disclosed to me that they fielded a research project with another company. This is not unusual; we often encourage our clients to get other perspectives on challenging situations. In this case, however, the client told me that they were no more than two or three PowerPoint slides into … Continue reading The Great Data Quality Summit »

Coleman Insights to Present “Outside Thinking” to Christian Music Broadcasters

August 23, 2018

Christian Music Broadcasters Momentum 2018

RESEARCH TRIANGLE PARK, NC, August 23, 2018 – Christian Music Broadcasters (CMB) has announced Coleman Insights Executive Vice President Sam Milkman has been added as a featured speaker at Momentum 2018, the organization’s annual conference that attracts more than 700 radio and record industry professionals in Christian music formats. In this rapid-fire session, Milkman will … Continue reading Coleman Insights to Present “Outside Thinking” to Christian Music Broadcasters »

Preparing Your Radio Station for U2

August 21, 2018

On Friday, October 2, 2009, I was programming 96rock in Raleigh, NC and preparing the station for a major live broadcast the next day. U2 was set to play nearby Carter-Finley Stadium as part of its 360 Tour, and there were a number of last-minute logistics to run through. That’s when the phone rang. It … Continue reading Preparing Your Radio Station for U2 »

Coleman Insights Joins Pledge 1% Movement

August 14, 2018

RESEARCH TRIANGLE PARK, NC, August 14, 2018 – Coleman Insights announced today that it has joined Pledge 1%, a global movement inspiring companies of all sizes to integrate giving into the DNA of their business. Over 1,500 companies in 40 countries have joined the movement. As a Pledge 1% member, Coleman Insights will donate one … Continue reading Coleman Insights Joins Pledge 1% Movement »

Research and the Art of Calculated Risk

Most museums are a celebration of art and culture, but not the Museum of Failure. The Museum of Failure, as it bills itself, is the world’s largest collection of failed products and services from around the world. Based in Sweden, this eccentric house of gaffes is traveling the globe as a pop-up museum with stops … Continue reading Research and the Art of Calculated Risk »

The Three Ts of Content Execution

August 7, 2018

It doesn’t take too much exposure to Coleman Insights to recognize that we talk a lot about the twin goals of building strong brands and developing great content. My colleague Warren Kurtzman revisited these fundamentals last week when he wrote about what it will take for podcasting to pass the tipping point. This week, I’d … Continue reading The Three Ts of Content Execution »

Building strong brands. Developing great content.