What’s in a Name?

October 31, 2013

It’s been a few weeks and reality is finally settling in. No, not that Breaking Bad is really over for good or that my Mets didn’t make it to the World Series once again. I’m talking about the Arbitron name; it’s really gone for good. For an Arbitron alumnus like me, the disappearance of the … Continue reading What’s in a Name? »

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Ratings, Radio and Hockey?

August 20, 2013

During my 13 years at Arbitron, I can’t tell you how many times I had Program Directors, General Managers and Owners ask me to recommend a fix for whatever ratings problem their station was experiencing. One of the things I love about joining Coleman Insights is that I now have the opportunity to help broadcasters … Continue reading Ratings, Radio and Hockey? »

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