How Nickelodeon Aced the Brand Content Matrix
Because I grew up in San Francisco, my favorite professional sports teams should come as no surprise–its Giants for baseball, Warriors for basketball, and 49ers for football. As my career as a radio program director took me across the country, I adopted a few additional teams including the Buffalo Sabres and Carolina Hurricanes, the Detroit … Continue reading How Nickelodeon Aced the Brand Content Matrix
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