Why the Best Content Doesn’t Always Win
Radio is full of recycled ideas. As a former program director of mine liked to joke, “If you’ve stolen from me, you’ve stolen twice.” You might hear “Battle Of The Sexes” in Minneapolis or Memphis. “The Phrase That Pays” could tempt you in Richmond or Reno. Listeners may laugh along to a version of Elvis … Continue reading Why the Best Content Doesn’t Always Win
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